Expertise Positioning Expertise Positioning Positioning We excel at positioning organizations to stand out in competitive markets by communicating its unique value proposition and establishing a compelling presence with key audiences. How We Can Help C Street’s best-in-class positioning team combines deep expertise in brand strategy, messaging, and public relations to craft narratives that enhance visibility and credibility, while reflecting each client’s unique situation and objectives. By prioritizing authentic and consistent communications, we help clients strengthen their market position, foster meaningful stakeholder connections, and drive sustained success. Whether launching a new initiative or navigating transformation, our tailored strategies empower clients to elevate their brand identity, reinforce market leadership, and achieve extraordinary results. Learn more about our expertise with Positioning Organizational TransformationBrand NarrativeExecutive PositioningThought LeadershipMedia ManagementMedia TrainingSocial Media StrategyConferences and Events News & Insights Dec 4, 2024 The Comeback Playbook: How Strategic Communications and Branding Drive Corporate Turnarounds America loves a comeback story. In business, some of the most impressive comebacks happen through Chapter 11 or large out-of-court recapitalizations. Read the Article Jul 15, 2026 Four Conversations That Will Shape the Future of Big Law Over the past two years, C Street has had the privilege of spending time with law firm chairs, managing partners, practice group leaders, senior partners, in-house counsel, and private equity investors. Read the Article Jul 13, 2026 Jon Henes Discusses C Street’s Law Firm Optimization Business Americas Special Sits and Distressed Weekly – Jon Henes Discusses C Street’s Law Firm Optimization Business By Harvard Zhang Leveraging his two-decade experience in Kirkland & Ellis’ elite restructuring group, Jon Henes, founder and CEO of C Street, said the legal industry is entering one of the most significant periods of change in its history and […] Read the Article Jul 10, 2026 Jon Henes featured on Bloomberg FICC Focus Podcast State of Distressed: C Street’s Henes on Board Dynamics To illustrate how uniquely challenging the restructuring experience is for the unacquainted, C Street Advisory Group founder and CEO Jon Henes recalled a client CEO’s sentiment after complex, hardball restructuring negotiations: “Every time we walk into a room … I feel like I’m in one big game of […] Read the Article Jul 10, 2026 The Law Firms That Define Themselves Will Define the Future of Big Law For decades, most law firms thought about branding and communications in a relatively limited way. A firm’s brand was its name, its logo, its reputation, and eventually its website. Read the Article Jul 9, 2026 Platform vs. Platform Over the past three decades, the legal industry has undergone a remarkable transformation. For much of Big Law’s history, partners spent their careers at one firm. Client relationships were largely tied to individual lawyers, and firms grew by developing talent from within. Read the Article Jul 8, 2026 AI Isn’t Just a Technology Challenge. It’s a Leadership Challenge. Headlines predict that AI will replace lawyers, fundamentally change the economics of law firms, and redefine the legal profession. Read the Article
Dec 4, 2024 The Comeback Playbook: How Strategic Communications and Branding Drive Corporate Turnarounds America loves a comeback story. In business, some of the most impressive comebacks happen through Chapter 11 or large out-of-court recapitalizations. Read the Article
Jul 15, 2026 Four Conversations That Will Shape the Future of Big Law Over the past two years, C Street has had the privilege of spending time with law firm chairs, managing partners, practice group leaders, senior partners, in-house counsel, and private equity investors. Read the Article
Jul 13, 2026 Jon Henes Discusses C Street’s Law Firm Optimization Business Americas Special Sits and Distressed Weekly – Jon Henes Discusses C Street’s Law Firm Optimization Business By Harvard Zhang Leveraging his two-decade experience in Kirkland & Ellis’ elite restructuring group, Jon Henes, founder and CEO of C Street, said the legal industry is entering one of the most significant periods of change in its history and […] Read the Article
Jul 10, 2026 Jon Henes featured on Bloomberg FICC Focus Podcast State of Distressed: C Street’s Henes on Board Dynamics To illustrate how uniquely challenging the restructuring experience is for the unacquainted, C Street Advisory Group founder and CEO Jon Henes recalled a client CEO’s sentiment after complex, hardball restructuring negotiations: “Every time we walk into a room … I feel like I’m in one big game of […] Read the Article
Jul 10, 2026 The Law Firms That Define Themselves Will Define the Future of Big Law For decades, most law firms thought about branding and communications in a relatively limited way. A firm’s brand was its name, its logo, its reputation, and eventually its website. Read the Article
Jul 9, 2026 Platform vs. Platform Over the past three decades, the legal industry has undergone a remarkable transformation. For much of Big Law’s history, partners spent their careers at one firm. Client relationships were largely tied to individual lawyers, and firms grew by developing talent from within. Read the Article
Jul 8, 2026 AI Isn’t Just a Technology Challenge. It’s a Leadership Challenge. Headlines predict that AI will replace lawyers, fundamentally change the economics of law firms, and redefine the legal profession. Read the Article
